Do you have a 12 month plan for your construction business?


Do you have a 12 month plan for your construction business?

Are you tired of feeling like your construction business is stuck in a constant cycle of stagnation? Do you find yourself struggling to stay ahead of the competition or lacking a clear direction for growth? It’s time to break free from the status quo and develop a comprehensive 12-month plan that will propel your business forward. A well-crafted plan serves as your roadmap, guiding you towards your goals, enhancing efficiency, and boosting profitability. It ensures that every member of your organisation is aligned and working together to achieve success. 


As a construction industry coach, I have helped many construction business owners just like you to create a comprehensive 12-month plan that helps them to scale their business. So in this blog post, I will dive deep into what a 12-month plan entails for construction businesses and provide you with valuable tips on how to create a plan that is tailored specifically to your needs. We will look at: 

  • What is a 12-month plan? 
  • Why is a 12-month plan important for construction businesses
  • What should be included in a 12-month plan? 
  • How to create a 12-month plan 


So, grab your favourite cup of coffee, settle in, and let’s embark on this transformative journey together!


What is a 12-month plan?


A 12-month plan is not merely a document; it is a powerful tool that can shape the trajectory of your construction business over the course of a year. It serves as a comprehensive roadmap, charting the path towards your desired goals and objectives. With a clear vision of what you want to achieve, how you plan to achieve it, and the timeline you’ve set, your 12-month plan becomes the compass that guides your actions and decisions.


When developing your 12-month plan, it is crucial to customise it to fit the unique needs and aspirations of your construction business. Consider the different facets of your operations, from financial goals to marketing strategies, operational plans, employee development initiatives, and more. Each element should be carefully integrated into the plan to create a holistic and well-rounded approach.


However, it’s important to remember that a 12-month plan is not carved in stone. The dynamic nature of the business landscape requires flexibility and adaptability. As market conditions shift and internal factors within your company evolve, you may find it necessary to make adjustments to your plan along the way. Embrace the concept of continuous improvement and be prepared to refine your strategies as you progress through the year.


By developing a well-thought-out 12-month plan, you empower yourself and your team with a sense of direction and purpose. It provides a framework for setting short-term goals that align with your larger, overarching objectives. Breaking down these goals into manageable tasks and milestones becomes more attainable, allowing you to maintain focus and accountability. Moreover, a shared understanding of the plan fosters cohesion and collaboration among team members, as everyone works towards a collective vision.


As you embark on this journey of planning for the next 12 months, remember that the success of your construction business is within reach. By crafting a detailed and tailored 12-month plan, you are equipping yourself with the tools necessary to navigate challenges, seize opportunities, and achieve long-term prosperity. So, embrace the power of planning, unleash your potential, and let your construction business thrive in the year ahead.


Why is a 12-month plan important for construction businesses?


In the realm of the construction industry, a 12-month plan serves as a vital cornerstone for businesses seeking long-term success. It functions as an indispensable roadmap, guiding companies towards their desired goals and objectives. By providing a clear direction, this plan empowers construction businesses to make informed decisions about resource allocation, task prioritisation, and project deadlines.


Within the dynamic and fast-paced world of construction, unexpected delays and obstacles are almost inevitable. However, with a meticulously crafted 12-month plan in place, businesses can anticipate potential issues and proactively develop contingency strategies to minimise their impact on projects. This level of preparedness not only safeguards against potential disruptions but also enhances overall project management, ensuring smooth operations and improved client satisfaction.


Moreover, the implementation of an annual plan allows construction companies to track their progress against specific targets and milestones over time. This valuable insight enables them to evaluate their performance and identify areas where adjustments to their strategies or operations may be necessary. By conducting regular assessments and leveraging the data gathered from these evaluations, businesses can fine-tune their approaches, capitalise on strengths, and address weaknesses to optimise results.


Beyond its internal advantages, a well-crafted 12-month plan plays a pivotal role in fostering effective communication with various stakeholders in the construction ecosystem. Whether it’s clients, suppliers, or employees, having a clearly defined plan ensures that everyone involved understands the business’s objectives, timelines, and priorities for the upcoming year. This transparency and alignment generate a sense of trust and shared purpose, enhancing collaboration and synergy among stakeholders. Furthermore, it instils confidence in clients, reassuring them of the business’s commitment to their projects and their ability to deliver on promises.


By establishing a robust 12-month plan, construction businesses lay the foundation for success. This plan serves as a compass, steering the company towards achieving strategic goals while maintaining the flexibility to adapt swiftly to evolving circumstances. It promotes focus, enabling businesses to prioritise tasks, allocate resources effectively, and optimise productivity. Simultaneously, it nurtures agility, allowing businesses to respond promptly to unexpected challenges or seize promising opportunities that arise throughout the year.


The Develop Mastermind Course has been created to help construction businesses accelerate on that road to success. As an experienced construction industry coach, I offer strategies to help you avoid the potential roadblocks to scaling your business. Learn more here. 


What should be included in a 12-month plan?


When it comes to creating a comprehensive 12-month plan for your construction business, the key lies in crafting specific goals and actionable steps that will propel you towards success. Let’s delve into the essential elements that should be included in your plan, providing you with a solid roadmap for the year ahead.


  1. Financial Goals: Begin by identifying the financial goals you aim to achieve in the upcoming year. Whether it’s increasing revenue, improving profitability, or reducing costs, having clear financial objectives will guide your decision-making and resource allocation throughout the year. Consider factors such as project estimates, market conditions, and industry benchmarks when setting realistic and measurable financial targets.
  2. Marketing Strategies: A well-crafted marketing strategy is crucial for growing your construction business and expanding your customer base. Identify effective marketing channels, both traditional and digital, that align with your target audience. Develop a comprehensive plan that encompasses branding, lead generation, customer acquisition, and retention strategies. This may include tactics such as search engine optimization, social media marketing, content creation, and networking within the industry.
  3. Project Planning: Projects are the lifeblood of a construction business, and meticulous project planning is essential for success. Evaluate your pipeline of potential projects and assess their feasibility and profitability. Prioritise projects based on their strategic importance and consider factors such as resource availability, client requirements, and potential risks. Set realistic timelines and milestones for each project, ensuring that your team has a clear roadmap to follow.
  4. Staffing Needs: Assess your staffing requirements for the year ahead and determine if you need to make any adjustments. Evaluate your current team’s capabilities, identify any skills gaps, and consider hiring new talent or providing training opportunities to upskill existing employees. Additionally, consider factors such as employee retention, motivation, and professional development to create a positive work environment that attracts and retains top talent. If you want more information on how to attract the best trades learn more here
  5. Equipment Upgrades: In a rapidly evolving industry, staying abreast of technological advancements and upgrading equipment is crucial for maintaining a competitive edge. Evaluate your current inventory of tools, machinery, and equipment and identify areas where upgrades can improve productivity, efficiency, and safety on job sites. Conduct thorough research, consult industry experts, and create a budget for necessary equipment upgrades to ensure your construction business remains at the forefront of innovation.
  6. Safety Procedures: Prioritising safety on construction sites is not only a legal obligation but also crucial for protecting the well-being of your workers. Develop comprehensive safety procedures that comply with industry regulations and best practices. Train your employees on these procedures, conduct regular safety audits, and ensure that safety protocols are consistently followed. By prioritising the safety of your team, you not only protect their well-being but also enhance your company’s reputation and mitigate potential legal and financial risks.


By incorporating these vital elements into your 12-month plan, you equip your construction business with the tools and strategies necessary to tackle challenges head-on and achieve long-term success. Remember, the effectiveness of your plan lies not only in its creation but also in its implementation and regular evaluation. Continuously monitor your progress, make necessary adjustments, and remain agile in the face of changing market conditions and emerging opportunities. With a well-crafted 12-month plan as your guide, you’ll navigate the construction landscape with confidence, drive, and a clear vision for success.


How to create a 12-month plan


Creating a comprehensive 12-month plan for your construction business may initially seem like a daunting task, but it is an essential undertaking that sets the stage for your company’s success. However, by breaking down the process into manageable steps and approaching it with a strategic mindset, you can develop a clear and effective plan that propels your business forward.


To begin, the first step is to set specific and measurable goals for each quarter of the year. These goals should be realistic yet challenging, pushing your company to reach new heights while remaining attainable within the given timeframe. Align these goals with your overall vision and mission, ensuring they contribute to the long-term growth and success of your construction business. Leveraging data and insights from previous years can provide valuable guidance when setting these goals, allowing you to learn from past experiences and make informed decisions.


Once you have established your quarterly goals, it is important to identify key performance indicators (KPIs) that will serve as measurable benchmarks for tracking progress. These KPIs can vary depending on the nature of your business and the goals you have set. They may include metrics such as revenue targets, customer satisfaction ratings, project completion rates, or safety records. By selecting relevant and meaningful KPIs, you can effectively monitor and evaluate your company’s performance throughout the year, ensuring that you stay on track towards achieving your goals.


With your goals and KPIs in place, it’s time to develop action plans that outline the specific steps and strategies needed to achieve each objective. This may involve assessing your current resources and capabilities, identifying areas for improvement, and allocating the necessary resources to support your plan. For example, if your goal is to increase operational efficiency, you may need to consider investing in new technology, upgrading equipment, or providing training opportunities for your workforce. You may also benefit from getting support from a construction industry coach that can help you identify areas to focus on. By breaking down your goals into actionable tasks and assigning responsibilities, you create a roadmap that guides your team towards success.


Regularly reviewing and evaluating progress is crucial to the success of your 12-month plan. Schedule regular check-ins or team meetings to assess how your business is progressing towards its quarterly goals. Use these opportunities to identify any challenges or bottlenecks, adjust strategies if needed, and celebrate achievements. Maintaining open lines of communication within your team ensures that everyone is aligned with the plan, remains accountable, and can provide valuable insights and feedback.


It’s important to remember that a 12-month plan is not set in stone. Circumstances may change, unforeseen challenges may arise, or new opportunities may present themselves. Therefore, it is essential to remain flexible and adaptable throughout the year. Continuously monitor market trends, customer preferences, and industry developments to stay ahead of the curve and make informed adjustments to your plan as necessary. Embrace a mindset of continuous improvement, always seeking ways to optimise operations, enhance customer satisfaction, and drive growth.


By following these steps and embracing a proactive and adaptable approach, you can create a 12-month plan that sets clear objectives for your construction business while allowing room for adaptation. Your plan becomes a guiding framework that keeps your team focused, aligned, and motivated, even in the face of challenges. Remember, the success of your plan relies not only on its creation but also on its execution. Embrace the journey, inspire your team, and celebrate milestones along the way as you steer your construction business towards a prosperous future.



Having a 12-month plan is crucial for the success of any construction business. It provides direction and clarity, helps to identify potential obstacles and opportunities, and enables you to make informed decisions throughout the year.

By following our guide on how to create a 12-month plan for your construction business, you can ensure that you have a clear roadmap for growth and profitability in the coming year. Remember to set specific goals, review your progress regularly, and be willing to adapt as needed.

If you feel overwhelmed or unsure about creating a 12-month plan on your own, consider working with a construction industry coach who can offer expert guidance and support. I have been working with high growth construction companies to scale their business. With my help, you can develop a comprehensive strategy that will keep your construction business thriving in today’s competitive market. If you would like more information then book in a ten minute strategy call here today.

Step 1

Schedule a Call

Step 2

We Create a 12-Month Plan

Step 3

Enjoy The Results

We are Develop Coaching, and we love helping construction business owners grow their construction companies to £5million and beyond.

We understand the struggles and pains from running a construction company.


Why? Because Greg has ran a construction company that failed. And that was hard! But he bounced back and grow another consturction company to making millions.


That’s why Greg founded Develop Coaching, a coaching company, helping other construction company owners to aviod the mistakes he made and to help them grow to the position they want to be in.


Greg’s passion is helping other people. You focus on delivering fantastic results and we will guide you in the right way to grow your business.

Want to see how we can transform your construction company?

Benefits You Can Expect From Choosing Develop Coaching

Earn More

Earn over £150k+ per year

More Time

Win back your time

Fast Growth

Grow your business successfully


“You will earn more, retain more and have less stress”

Mike & Nick

“You will free up your time, earn more and have less stress”


“Everyone needs a coach in life, especially construction”


How it Works

Step 1: Schedule a Call

Book in a Scale Session so we can understand your goals & see if we are a good fit.

Step 2: We Create a 12-Month Plan

We’ll come up with a solid 12-month plan of how to hit your goals & how you can achieve more time, freedom & money.

Step 3: Enjoy the results

Work closely with Greg & his team to implement the strategies and watch how your business flourishes

Here’s What You Will Get…

No long term contract

Book in a Scale Session so we can understand your goals & see if we are a good fit.

Personalised work goals

Book in a Scale Session so we can understand your goals & see if we are a good fit.

Bespoke Plan

Book in a Scale Session so we can understand your goals & see if we are a good fit.

Step 1: Schedule a Call

Book in a Scale Session so we can understand your goals & see if we are a good fit.

Step 1: Schedule a Call

Book in a Scale Session so we can understand your goals & see if we are a good fit.

Step 1: Schedule a Call

Book in a Scale Session so we can understand your goals & see if we are a good fit.

Ready to Get Started?


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